"Like reading, writing, and arithmetic, web literacy is both content and activity. You don't just learn "about" reading: you learn to read. You don't just learn "about" arithmetic: you learn to count and calculate. You don't just learn "about" the web: you learn to make your own website. As with these other three literacies, web literacy begins simply, with basics you can build upon. For some it can lead to a profession (i.e. becoming a computer programmer) while for most it becomes part of the conceptual DNA that helps you to understand and negotiate the world you live in."